360 degree feedback, organizational trust, change & sustainability
Mega Planning for Sustainability and Profit
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Wednesday, 18 July 2007
Change is happening so fast that for an organization to be profitable and sustainable in the long-term it has to set objectives that contribute positively to the world of the future. The only thing you can count on your customers wanting is a better world. When an organization thinks this way, it opens up its opportunities – this is Mega Planning, the business imperative today.

When we say 'better world', we're not talking about vague, undefinable 'wouldn't it be nice!' stuff. We mean concrete clearly defined measures, and there are lots of them: get rid of disease, accidents, war... That's quite clear and it's just a start. So the first point is:

  • Anything an organization does today creates the future in which it must operate tomorrow. Its very survival will depend on society wanting its products – meaning the contribution it makes to the societal life-support system within which it exists
  • Tomorrow's child must live in the world we create, so let us aim at creating the one that we all want
  • Mega Planning isn't just for you (obviously), it brings you into partnership with your clients, it shows you the untapped opportunities of the future and ensures that both you and your clients are ahead of the field, offering them much more than just the ‘initially stated requirements’
  • Mega Planning gets people excited about what the organisation is doing and engenders their loyalty. It promotes a change of perspective and culture, an understanding and realisation in the workforce that they are contributing to their future
  • It's only by working from a Mega framework that we can actually define our societal contribution and then prove and justify it on a continuing basis while maintaining profitability. We are not talking about contributions that depend on the bottom line or on political fluctuations and fashions. This is not 'greenwash', but demonstrably the real thing.
  • The benefits and savings far outweigh costs. Reduction of waste, benefits from new opportunities, avoidance of compliance issues, greater employee loyalty and contribution... By using Cost/Consequence analysis you easily justify the use of the Mega Planning process.
  • Mega Planning is the creation of Roger Kaufman, Professor Emeritus of Florida State University and is part of his Organizational Elements Model, a planning methodology that aligns the Mega, Macro and Micro levels of planning as the means to selecting Processes (what you do) and Inputs (your resources, people, knowledge, finances...). Over nearly 40 years, this approach has been used on five continents. In Australia, Mega Planning has had wide impact in the Public Service – notably in Defence and in the APSC – and in some private sector organizations.
  • Leaderskill has developed a fast and easy approach suited to organisations of any size that want to think sustainability: Start-up Mega Planning. For a published case history see:


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posted by Dr Ron @ 23:45  
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